Social Media Marketing Made Easier
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Social Media Marketing Made Easier is a comprehensive class that teaches you how to create and execute a social media marketing campaign effectively. This isn't just a class about theory, we will go step by step through the tools and processes used to create effective and engaging social media campaigns and get you seen by the people who are looking to hire you or purchase your product.
Social media strategy, content creation, creating and launching social media campaigns, tracking results, producing ads, and getting real audience engagement will all be covered. Take a look at the list of skills you will be learning and sign up today.
Class 1
- Getting started with social media
- Finding your voice
- What Social Media platforms should you use?
- Creating vs. Curating content
- Defining target audiences
- Common social media myths and mistakes
- Discovering where social media fits in your business
- How to tie social media to real business results
- Managing and measuring a social media program
- Using Facebook Groups
- Tying Social Media in with traditional marketing
- Using Social Media for lead generation
Class 2
- The Tools of Social Media Management
- Social Media Schedulers
- Graphic Arts programs
- Managing URL’s
- Finding Curated Content
- Creating Original Content
- Creating an engaging Social Media presence
Class 3
- Organic vs. Paid Social media advertising
- All about PPC (Pay Per Click)
- What is PPC?
- Basic PPC terminology
- Structuring PPC
- Keyword research and A/B testing
- PPC for lead generation
- Audience Growth Strategies
- Promoting an event
- Using Facebook Live
- Email Marketing
Email Jason@jasonmporter.com to register
How to Start Your Business
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A step-by-step guide for starting your business from scratch lead by a business veteran who has helped start and guide new businesses for over 30 years. Learn the how and why of each step to getting your business off the ground and in a stable place as quickly as possible.
Class Includes
- Evaluating your business goals
- Writing your business plan
- Conduct your market research
- Determining your business structures
- Funding for your small business
- Design your prototypes or workflows and get feedback
- Put together your leadership team
- Developing your product
- Getting the word out
- Planning for business growth
Email Jason@jasonmporter.com to register
Sales Fundamentals
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Whether you are new to sales or need to brush up on your sales fundamentals, this class will give you new insight and ideas into the sales process and help boost your business. Trained and certified in a half dozen sales methods, your instructor takes the best of the best and teaches you how to use these systems to increase your sales.
Class Includes
- Prospecting: Finding possible consumers of a good or service.
- Lead generating: Applying techniques to locate excellent leads .
- Presenting and pitching: Presenting a good or service to a consumer and create sales pitches.
- Focusing on the customer: Knowing a customer's wants, expectations, and problems .
- Closing: Motivating a client to place an order.
- Efficient correspondence: Engaging in customer active listening and fostering confidence .
- Objection handling:: Discovering means to get beyond challenges in the sales process
Email Jason@jasonmporter.com to register
Class Testimonials
Paul Draper - Anthropologist, Mentalist, Keynote Speaker
Jason Porter has a profound understanding of social media trends, tools, and procedures. He will help your team develop strategies to get the most engagement for your business dollar.
Napoleon Ryan - Actor, Magician
Jason Porter is an incredible expert in online marketing and an excellent teacher. He will give you an amazing amount of useful information to effectively promote your business online and via social media. Jason will demystify the process into small individual steps that you can quickly accomplish.
Lyle Bingham - Dell Technologies
Jason is a hidden gem. He has put together a great set of presentations. I have seen other presentations that weren't as thorough. They left you asking the why and how questions that Jason answers.
Dr. Johnathan Porter - Seasons Chiropractic
My Business Adviser classes on social media marketing were extremely informative! I've tried a few classes on both Udemy and LinkedIn Learning and they haven't been half as helpful as this class! Jason presents the information in a way that is simple and actionable. After taking this class, I feel much more confident that I have enough knowledge to start a successful social media marketing campaign.
Craig Marlow - Big Sky Website Development
Jason does a wonderful job of breaking down the world of social media marketing in an easy-to-understand-for-beginners fashion. For those not in the know, it can be an intimidating arena. Now understanding the fundamentals, it can be approached with much more confidence and effectiveness. Highly recommended!
Lori Nawyn - Huckleberry Moose
Jason Porter presents valuable insights, helpful information, and useful research and marketing tools in a clear and concise manner. Exploring the pros and cons of both online and traditional avenues of marketing, as well as discussing in-depth the advantages of top social media platforms, Jason aptly guides class members toward success as they strengthen their online presence.
Lydia Taggart - Cheerful by Choice
I have been trying to figure out my business for a long time. I know who I serve and what I wanted to do for them, but I have struggled. So many times I heard myself say, "I don't know how!" I walked away from your class giddy inside. I finally know HOW to do it!
Nathan Hills - Blue Turtle Computers
Jason understands how a business can connect with its audience through content marketing. He understands what types of content and knowledge will connect with your target audience. He has helped me find even more effective ways to engage with my audience. Whether you need help managing social media posts, interaction with clients, or other business advice he's got the experience and the knowledge. I would feel comfortable recommending what he does to my friends, family, and business associates.